OUR PRICING
Thoughtfully Sourced.
Competitively Priced.
We know choosing your dog's food is a big decision. It means trusting a company with your dog's nutrition while balancing what makes sense for your family's budget. We believe pricing should be just as transparent as our ingredients.
Fresh dog food is a meaningful investment, and we understand it won't fit every family's budget. We've worked hard to keep our pricing fair and competitive, while investing in quality ingredients and thoughtful sourcing.
SINGLE PACK
$23.45 / pack
$10.42 / lb
$21.11 / pack
$9.38 / lb
How We Compare
We reviewed 200+ fresh frozen dog foods from 10 leading brands to understand how Better Than Me compares on price and guaranteed protein.
11–20%
LOWER
Price per pound than average.
24%
HIGHER
Guaranteed protein than average.
We prioritize protein while keeping our prices competitive.
Made with family-farm sourced beef and chicken, wild-caught fish, oysters, eggs & nutrient-rich organs.
Made with family-farm sourced beef and chicken, wild-caught fish, oysters, eggs & nutrient-rich organs.
How we calculated this
In August 2026, we reviewed
200+ individual fresh frozen dog food products across
10 leading brands
using publicly available retail pricing and product information.
To compare products sold in different package sizes, we calculated
the price per pound of each product and then
calculated the average across all products reviewed.
For protein, we compared the
Crude Protein (min) value listed in each
product's Guaranteed Analysis. This is the standard way protein is
reported on pet food labels: manufacturers guarantee that the food
contains at least the stated percentage of crude protein. Using this
value gives us a consistent, like-for-like way to compare products.
Better Than Me's 11% minimum crude protein is based on our
independently lab-tested Guaranteed Analysis.
We focused on fresh frozen dog foods. Brands without
a fixed-size, publicly priced product available for a like-for-like
comparison were excluded.
Based on our review of 200+ fresh frozen dog food products from leading
brands. Protein comparison reflects minimum crude protein reported in each
product's Guaranteed Analysis. Pricing, product formulations, and Guaranteed
Analysis values may change over time. Comparisons reflect publicly available
product information reviewed in August 2026.